Section: HR & People · RecruitmentDifficulty: Medium

Recruitment Funnel

USUK

The stages a candidate passes through from application to hire.

Also: hiring funnel

Definition

The recruitment funnel is a visual representation of the stages candidates move through during the hiring process, typically including awareness, application, screening, assessment, interview, offer, and hire. HR analytics teams use funnel metrics to identify drop-off points and optimize conversion rates at each stage. A well-managed funnel ensures efficient use of recruiting resources and a positive candidate experience.

Example

Analyzing the recruitment funnel revealed that 70% of candidates dropped off at the technical assessment stage, prompting HR to revise the test format.

Synonyms

  • hiring funnel
  • talent funnel
  • candidate pipeline
  • selection pipeline

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