Marketing Automation

Technology · Information Technology

Marketing Automation

Technology automating repetitive marketing tasks

Part of speech: Noun Category: Information Technology Subcategory: DevOps Level: Intermediate

Pronunciation: 🇺🇸 US/ˈmɑrkətɪŋ ɔtəˈmeɪʃən/ 🇬🇧 UK/ˈmɒrkətɪŋ ɔtəˈmeɪʃən/

Definition

Technology automating repetitive marketing tasks

Examples

Marketing automation features include: lead scoring, drip campaigns, behavioral triggers, and customer journey mapping.

Additional Images

Marketing Automation

Videos

Marketing Automation Explained – Digital Marketing

Antonyms

Manual process

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